Work Experience
The following were the highlights of my work experiences. These were the most valuable experiences and my proudest moments...
01
Impact Porter Novelli
Honda City Online Influencer Campaign
I was in charge of everything from coordinating with influencers, arranging discussions with the client (an automotive brand), designing a content calendar, approving the content prior to publishing, organizing invoices, contracts, receipts, and analyzing the final performance of the campaign in its entirety.
Here is a video published as part of a 'Student Success Story' by Canadian University Dubai-
03
Edelman Dubai
Assisted the head trainer at the media training event for Ambassadors of UAE at the UAE Ministry of Foreign Affairs and International Cooperation (MOFAIC), Abu Dhabi. Undertook analysis of skills and body language of Ambassadors during a mock interview.
04
Wendy's Dubai
Presented suggestions and local store marketing (LSM) strategies to senior members of the marketing team on improving customer service and increasing footfall at the underperforming stores. Also constructed a comparison study between Wendy’s in-store marketing and that of competitors.
