3rd Prize- Abu Dhabi University Undergraduate Research Competition
TOPIC: Tolerance Among Youth In The UAE
This research paper was completed by colleague Nermin and I, under the supervision of Dr. Ghada Abaido, Professor at Canadian University Dubai. The paper was followed by a presentation of the research at the Abu Dhabi University in front of a panel of 3 judges.
Impact of an Office Layout
This research delves into the importance and impact of an office's layout and interior design on the productivity of employees. The history of office layouts and the latest trends are also discussed, along with a few examples.
Research & Analysis
Agency Profile- Weber Shandwick
An analysis of the global PR agency Weber Shandwick's operations, brand architecture, structure, and synergy. The analysis also offers insights on possible expansion strategies for the agency.
Influence of Romantic Comedies on Women
This research gives insights into the unrealistic romantic expectations that romantic-comedy movies (or rom-coms) instill on young impressionable women, thereby causing disappointment in the future when faced with the reality of romantic relationships. It also focuses on the unrealistic expectations from women, and the roles they are expected to fill.
Maggi PR Crisis Analysis
Maggi is a popular Nestle brand in India, the instant noodles of which is immensely popular. The cult-favorite instant noodles faced a lawsuit and a temporary ban in India following the finding of high levels of MSG in the product. This analysis takes a look at the crisis, its impact, and suggestions on what could have been done differently.